Probably longer than any other French brand, Christian Dior has been selling a complete lifestyle package to its fans and client base. From perfumes, to clothing, to accessories and beauty, anyone can afford a piece of the maison and cherish it as their own. On March 6th and following more than two years of renovation, Maison Dior’s legendary hôtel particulier at 30 Montaigne finally reopened its doors.
To those visiting Paris in recent times, the building wrapped all over in a print of the maison's white muslin designs gave a hint at the grandness of the place.
Dior collections have come to life in this building in the heart of Paris since 1946. In fact, the historic home of the revolutionary New Look has undergone a stunning metamorphosis and transformed into a place that is absolutely unique in the world, the embodiment of limitless possibilities.
This 10,000-square-meter Dior universe is not only an extraordinary store, but in addition welcomes a haute couture salon, a pastry café and the Monsieur Dior restaurant, with a menu featuring some of the founder’s favorite dishes.
This is the first time that 30 Montaigne hosts a restaurant, affectionately named Monsieur Dior, after the master couturier who revolutionized women's silhouettes in the 20th Century. The restaurant is a celebration of the French art of living, driven by the creativity of French chef Jean Imbert, whose generous creations combine refinement, simplicity, and elegance. Not to mention the beautiful armchairs wrapped in the maison's iconic houndstooth, in black, cream and red versions.
The architectural genius of Peter Marino has given 30 Montaigne two stunning gardens as well, one open to the exterior, the other in an enclosed glass area.
For more information and to plan an outing there, visit their website.
Header photo by © Adrien Dirand, courtesy of LVMH